Business Case

Lynx Conseil devient Lynx partners dans la presse

The challenge

A banking industry player wants to rationalize its internal communication in order to promote the deployment of its strategy

Our approach

  • Mapping all publication tools and processes to identify inconsistencies, redundancies and obsolescence
  • Rationalizing the ecosystem of tools and data sharing platforms
  • Differentiating strategic information from operational information
  • Clarifying the territories and publication processes between the different services

« For example, the rationalization of communication tools has encouraged the transmission of internal information to the network, which has led to an increase in commercial efficiency. »

Sébastien Floch, Director


  • More accessible and operational tools
  • A better defined and more impactful internal communication
  • Better dissemination of strategic objectives to teams
  • More responsive and committed teams