Business Case
Paper consumption
The challenge
One of the leaders in large distribution wants to reduce the paper consumption of its catalogues and optimize its logistics flows
Our approach
- Identifying formats and paginations to optimize paper consumption
- Preselecting the papers that best meet communication objectives and offer the best quality/price ratio at full cost (including eco-folio tax and recycled fibers bonus)
- Launching and managing a call for tenders for papermakers and printers
« In an economic and environmental perspective, Lynx partners has analyzed the current paginations in order to propose a less expensive paper consumption. The reduction in paper use is clear and costs have been drastically reduced. »
Benefits
- Significant reduction in the group’s paper consumption
- Decrease in carbon footprint by reducing the distances travelled
- Optimization of catalogue manufacturing costs and eco-folio contribution